Welcome to PINATA! 

PINATA is a technology platform built specifically for field marketing and trade promotions. With powerful, easy-to-use software and helpful service, we make offline campaigns simple to execute, more efficient, and more measurable by bringing all your work into one centralized command center. 

Pro tip: Check out all the PINATA terminology here!

How does it work?

When logging into PINATA, you will see your dashboard fully configured to meet the needs of your company with products, roles, locations, programs, and users.

To access your PINATA Dashboard, login at dashboard.gopinata.com.

Pro tip: Bookmark this page for easy access. If you are having issues logging into your account, please reach out to support@gopinata.com for assistance. 

PINATA Dashboard

The PINATA dashboard is your command center for all your activity on PINATA. You have multiple tabs to navigate and find information about your business on PINATA. 

Settings

To access your personal and company settings, go to the Settings dropdown menu. There you can see your company products, saved locations, and team members.
Below are a few helpful articles to show you how to utilize your Settings:

Overview

The Overview tab is where you can see an overview of all the parameters set for a particular program. Here you can see the program details, roles, products, training documents, and contacts. Below are a few helpful articles to show you how to utilize the Overview tab:

Calendar 

The Calendar tab is where you can see all your PINATA activity at a high level by month. You can create gigs on a specific day, use filters to customize your view, and see the overall activity you have for past, present, or future months. Below is a helpful article to show you how to utilize the Calendar tab:

Gigs 

The Gigs tab is where you will create, manage, and track all your activity on PINATA. During gig creation, you will select an agency partner to staff your gigs. Once assigned, it is the responsibility of the agency to staff their talent for gig execution. Below are a few helpful articles to show you how to utilize the Gigs tab:

Reports 

The Reports tab is where you can access all Field-report data in real-time, as your agency verifies each gig. You can review data for individual gigs and across full programs, to identify trends and opportunities for performance improvement.
Below are a few helpful articles to show you how to utilize the Reports tab:

Financials

The Financials tab is where you can track the depletion of your budgets input to PINATA either by program or see a full list of the gigs executed on your behalf and their cost.  
Below are a few helpful articles to show you how to utilize the Financials tab:

More Help?

When in doubt, reach out to support@gopinata.com! If you’d like to explore more on your own, our Help Center has even more common FAQs, how-to’s, and screenshots. It is updated regularly as new features launch! 

 

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